Twitter in a nutshell

Twitter this, Tweet that. Follow me, follow you. Still confused about Twitter? The John Denver song describes it well:

Follow me where I go what I do and who I know
Make it part of you to be a part of me
Follow me up and down all the way and all around
Take my hand and say you’ll follow me

Twitter is a micro-blogging tool that allows you to let people (your Followers) know what you’re doing at the moment. Activities reported range from the inane (”Heh. Just belched louder than Barney“) and mundane (”Enjoying a pumpkin muffin and a Tall at Starbucks on 43rd”) to the insanely creative Tweets for cultivating business.

Twitter as a marketing and client-attraction tool is all the rage. Say you’re in the marketing business for the food and beverage industry and a bunch of your followers rely on you for keeping up with trends. Your Tweet may sound something like this: “Enjoying a Perfect Oatmeal at Starbucks. Adage.com says it’s their new slam-dunk product for women and Millennials. Wow.”

Still scratching your head? Here’s a neat little video that describes Twitter.